SHORTLIST MEDIA LTD:
ShortList Media Ltd. is a media powerhouse in the UK, with two of the country’s most successful and influential magazines - ShortList and Stylist - in their stable.
And the publishers of the hugely popular weekly, free magazines turned to fellow independent start-up, The Cult PR to take its public relations strategy to a new and more ambitious level.
ShortList previously handled both trade and consumer press in-house, so this was a landmark move for the media-owner, which has doubled in size in the last 12 months.
This has been a hugely exciting role for The Cult, because the Stylist and ShortList brands have both become part of the national psyche with almost a million readers
between them.
ShortList Media CEO Mike Soutar said: “There was an immediate affinity with this new and ambitious business. ShortList has grown at an extraordinary pace
and I’m positive The Cult will now create a real splash for both our brands.”
Stylist and ShortList both have free, weekly, national distribution. Over 513,000 copies of men’s general interest title ShortList are distributed each Thursday and more than 410,000 of sister magazine Stylist every Wednesday.
ShortList has won 18 industry awards since launch three years ago.
www.shortlist.com
www.stylist.co.uk

