FROM THE ASHES PREMIERE

Mayfair Curzon, London Our client, New Black Films, are the masters of sporting docu-films, and their follow up to One Night in Turin was eagerly anticipated by the broadsheets, magazines and tabloids alike. The premiere at Mayfair's Curzon cinema was broadcast to over 127 cinemas across the UK, and even to a special premiere event in Australia. In London, former Labour spinmaster Alistair Campbell hosted a Q&A session with 1981 Ashes heroes Sir Ian Botham, David Gower and Bob Willis, while stars including Chris Tarrant, Mike Atherton and Mike Gatting in the audience.